Question. What are the five qualities of a great logo?

Search for the five qualities of a great logo. 

List all 5 qualities.

Find 3 logos and describe how each of them fulfills the qualities of a great logo.

We will have an in-class discussion of your findings.

Additional question.....
Do any of the logos you found use visual metaphor?

Personal Logo Project

This project will use the processes of design that we have been exploring to create a personal logo.

This logo will fuse 2 different images to create a new meaning that somehow describes you, such as an interest you have, or some aspect of your personality or life.

To begin, collect images that have some connection to you, like human made objects such as a camera, a musical instrument, a light bulb, or natural things such as a type of plant , an animal or some other natural occurrence.

Find MANY different images of these descriptive things, post them to you blog along with a list of metaphorical words that may compare the 2 things.

Example:




ideas
illuminating
knowledge
creativity

Visual Metaphors - Fusing Imagery

Find an example of a visual metaphor, copy it into your blog, and describe the meaning of the metaphor.

You might find that many visual metaphors combine 2 images to create a completely new and different meaning.

How did the metaphor you found use different images?

Check Your Grades

Check your grades today and use this class an opportunity to catch up.

I have graded the following:

• Illustrator Pen tool practice
• 4 descriptive word using Dots, Lines, and Planes
• Graphic Translation Progress

Begin Digitizing Roughs in Illustrator

So far you have:
Created at least 12 Thumbnail Sketches on paper
Created at least 3 roughs based on your best thumbnails

Now you will begin re-creating the roughs in Illustrator.

You must include:

• Silhouette of the object
• The outline in Black
• the reverse outline (white lines on black)
• 6 variations based on varying percentages of black to white 

Graphic Translation Project - Part 1 - Due Today

Post at least 15 thumbnail sketches of your graphic translation object. Include the actual photographs of the objects you used.

You should include the following in your thumbnails

• a silhouette of the object
• an outline of the object
• different degrees of white and black space

Due Today

Graphic Translation Project and Resources

Here are the links we looked at in class. Use these as a guide as you move through this unit.

Graphic Translation online book
https://fall2015foundations.files.wordpress.com/2015/09/graphic-translation-a-graphic-design-project-guide.pdf

Graphic Translation Project
https://pacificgraphicdesign.wordpress.com/courses/graphic-design-i/assignments-arts-075/graphic-translation/

Here is a great example of a student's work on this project
http://viscommfaclawsonemily.blogspot.com/2012/09/blog-post_9.html

Today search the web and find at least 3 objects to translate. You may also find a real object you like and photograph it.

Find multiple views and angles of the object.

These must be actual photo of the object. Do not use illustrations of drawings of the object.